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Stephen Chen Strategic Management of e-Business
Strategic Management of e-Business focuses on the strategic implications of e-Business and examines the strategies being employed by firms in a range of different industry sectors. It has been written for students taking MBA, final year...
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Donald F. Blumberg, Donald Blumberg Managing High-Tech Services Using a CRM Strategy
As the service industry continues to grow more competitive and sophisticated, the need to develop a customer focused business strategy also continues to become more imperative. Managing High Tech Services Using a CRM Strategy explores how to manage...
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Nirmalya Kumar Marketing As Strategy: Understanding the CEO's Agenda for Driving Growth and Innovation
CEOs are more than frustrated by marketing's inability to deliver results. Has the profession lost its relevance? Nirmalya Kumar argues that, while the function of marketing has lost ground, the importance of marketing as a...
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Susan Hart Marketing Changes
Marketing Changes is a core text for students at undergraduate level and on specialised Marketing Masters degrees taking a Marketing Strategy course or another ?capstone? or ?honours? course in the subject. It brings the student...
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Roy Newcomer A Practical Guide to Inspecting Structure
Information for the inspector, investor, appraiser, home buyer, home owner and handyman regarding structure...
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LauraMaery Gold, Joan M. Zielinski Homeschool Your Child for Free: More Than 1,200 Smart, Effective, and Practical Resources for Home Education on the Internet and Beyond
For Families Who Want to Splurge on Education but Scrimp on Spending Are you considering homeschooling your child, but don't know where to go for the best educational resources? The Internet is an open door to the biggest...
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Anthony Velte, Toby Velte Cisco(R) : A Beginner's Guide, Third Edition (BEGINNER'S GUIDE (OSBORNE MCGRAW HILL))
This hands-on guide explains the most important fundamentals of Cisco-based technology and its implementation. For those interested in pursuing Cisco certification, this book will also serve as a solid introduction to the networking industry and...
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David F. Rogers An Introduction to NURBS: With Historical Perspective
The latest from a computer graphics pioneer, An Introduction to NURBS is the ideal resource for anyone seeking a theoretical and practical understanding of these very important curves and surfaces. Beginning with Bezier curves, the book...
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J.A. Hitchcock Net Crimes & Misdemeanors: Outmaneuvering the Spammers, Swindlers, and Stalkers Who Are Targeting You Online
As the number of Web users continues to swell, so do the numbers of online opportunists, con artists, miscreants, and psychopaths. Recognizing this danger, this book provides a reader-friendly guide that helps Web users identify, avoid, and survive...
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Richard Glyn Jones Cybersex
Ignore the brazen title of this book and you'll enjoy it more. Cybersex is a compilation of futuristic tales taking place in both outer space and cyberspace. Most of the stories feature computers programmed to perform sensual acts with...
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R. Michael Hord Parallel Supercomputing in MIMD Architectures
MIMD supercomputers, software, and issuesParallel Supercomputing in MIMD Architectures is devoted to supercomputing on a wide variety of Multiple-Instruction-Multiple-Data (MIMD)-class parallel machines. The book describes architectural concepts,...
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